Strategic Planning for Church Leadership

Planning – strategic planning – is vital for the forward movement and growth of every church.  Every church must plan to reach their potential – God’s vision for them - in 2021 and beyond. 

Things have changed.  Most churches will not be able to return to what they thought was “normal” before COVID.  If this crisis has taught us anything, it should have taught us that we as the church must adjust and make necessary changes in order to be more effective in the coming years.

Small and medium sized churches in particular often don’t do much strategic planning.  On average, their planning is done weekly from Monday to Sunday.  Some will plan ahead for a few weeks, a month, and occasionally for a quarter of a year.  They may plan for VBS, Children’s camp, the Harvest Dinner, and certainly for Christmas and Easter – those things which are traditional activities in the church.  However, most churches don’t do strategic planning focused on the five primary functions of the church: worship, evangelism, discipleship, ministry, and fellowship. 

Dr. Leo Endel, in his book Where Do We Go From Here? Strategic Planning for the Smaller Church, provides a very clear and easy to follow process for church leaders to use in strategically planning for more effective ministry in their church.  I believe this is one of the most important books you could read to begin 2021.  And should you desire to really use the process outlined in the book, I believe it will be the most helpful resource you’ll use for your church in 2021.

We have developed some hands-on Strategic Planning material based off this book, which is focused on helping you gain the insight and tools needed to start the strategic planning process with your church.  The process is simple, direct, and easy to implement for those who want to plan strategically. 

You may be interested in having someone meet with you or your church's planning team to discuss how this strategic planning process and these materials can help your church move forward toward maximum effectiveness.  If so, please email me at or give me a call at 870-219-2355.  I will be more than happy to discuss this with you. 


Where Do We Go from Here?  Strategic Planning for the Smaller Church, by Dr. Leo A. Endel.  Kindle and paperback versions available through Amazon.   



Jim Gentry, DOM CCSBA

  April 2021  
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